![]() We empowered a small team with a diverse skill set to tackle the problem quickly. We started to look for ways to bring the same standards we apply to the Figma product to how we develop and design pages for our marketing website. Not only was the marketing site difficult to maintain and update, it felt inconsistent for our users. Instead of a repeatable method for building pages and a library with reusable elements, designers and developers were coming up with their own systems and creating brand new solutions, many of which were very similar, though not exact, to solutions already implemented on other pages. A lack of consistencyĪs we began to dissect the pages on our marketing site and the process for creating new pages, we realized that we severely lacked the consistency and rigor that we believe to be a best practice for web design. Our approach was not the modern way of building websites and we needed to come up with a better solution. We counted over a dozen different heading sizes, buttons with varying size and color, and even more frustrating than that, every time we wanted to create a new page, we were basically starting from scratch. ![]() ![]() Figma is a collaborative interface design tool that gives individuals and teams a better way to design, but when we did an audit of our marketing pages, we discovered we weren’t heeding our own advice. ![]()
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